Going viral ok TikTok is a numbers game. The more videos you put out while implementing these tips, you’re bettering your chances of landing a viral video.
Sometimes you can go viral with one lucky video, but chances of that happening are extremely slim.
The more videos you make, the higher the chances that one of them will go viral.
In this article I will outline some of the best tips that have worked for thousands of other successful TikTokers.
Without further ado, lets get right into it.
Understand How a Viral Video Works
First and foremost you need to realize how a viral video works on TikTok.
You have to impress TikToks algorithm, and the only way to impress the algo is by playing by their rules.
An algorithm is basically a robot that boosts up videos that people like, and pushes down videos that don’t do well.
You want to be on the good side of TikToks algorithm.
You need to put out content that gets watched till the end, gets likes, comments, follows and shares.
The faster you can get all of these, the faster you’ll get pushed up in the algorithm and in front of eyeballs, and the quicker your video will go viral.
That’s the gist of it.
Not every video will go viral, but you can increase your chances by implementing these tips.
#1 Start Off in a Broad Niche
Starting off broad is the best way to start TikTok.
It allows you to test the waters, nothing will be perfect, and after some practice you will find what you like and what others like.
Once you’re getting followers, you can start making more videos of what’s working and less of what’s not, rinse and repeat.
#2 Use Trends to Your Advantage
Trends are a great way to create a viral TikTok video.
In fact I think it’s the easiest.
Everyone’s trying to get their video out so that they can gain some new followers from people looking up the trend.
But it’s not just about followers, it’s about creating something so unique that people will like, comment and share your video.
#3 Get Lots of Comments
Some of the top TikTok influencers say that engagement is key, but more importantly, getting comments.
Comments shows that if people are taking the time out of their day to comment, they must really enjoy the video.
It shows the algorithm that there’s a lot of interest, so it’ll push you up in the algorithm even more.
How to get more comments:
- Be controversial but not too controversial. Eating pizza with pineapple will spark comments
- Leave with unanswered questions. If you can think of something that people will want to know, don’t answer in the video, let nature take over and people will naturally ask the question in the comment section
- Don’t add links. If you’re talking about a product or other item, don’t add a link in the description. People that are interested will ask in the comments where to get it from
- Reply to comments to increase that comment number. However, don’t overdo it in a short amount of time or you’ll get temporarily banned for spamming
- Ask a question at the end of your videos. People will naturally answer your question without thinking about it
#4 Get People Hooked Within the First 3 Seconds
Humans have an attention span less than a goldfish.
We have to hook people in incredibly quickly or they’ll move on to the next video.
Make sure you’re video is really interesting from start to finish.
Don’t start the video off boring or you’ll lose viewers quickly and that video will never be pushed up in the algo.
Think of your video as a story.
First you set the tone so people know what they can expect (the hook), then you tell the story (the buildup), then you finish with the main point.
The problem most people have is creating a video that’s too boring for the first 20 seconds.
Most people skip the video because nothing’s happening, so it never gets pushed in the algorithm to reach its full potential.
#5 Keep Your Videos Short and to the Point
Keep your videos less than 10 seconds long and you’ll have a higher chance of going viral.
Simply put, more people will watch a 10-second video than a 40-second video.
Unless you’re trying to tell a really good story, you should keep your videos to a minimum.
If it doesn’t need to be 20 seconds, don’t make it 20 seconds.
Everyone’s attention span is small enough already, so keep your videos short and to the point. People will stick around longer.
#6 Use Proper Hashtags
Some TikTok influencers argue that hashtags are trash because you’re better off impressing the algorithm rather than trying to get a few more views with hashtags.
However, that doesn’t mean you should neglect them completely.
Those that use tags like #FYP #foryoupage or any other general tag, won’t get anywhere.
You’re better off niching down and being specific in your hashtag strategy.
If your video is about water painting, you can use #waterpaintingtutorial #waterpainingforbeginners #howtousewaterpaint, etc.
This will target people only wanting to learn about water painting. It’s a more targeted approach that will get you more views and followers.
#7 Have a Strong Call to Action
A call to action is something you want your followers to do once they finish watching your video.
It can be anything from liking, commenting, following, or sharing.
Pro tip: If you have a good story to tell, only release half the video or cut it when it starts to get good. Tell people to follow you for part 2, then wait a couple of days and release the second version. People will be dying to see the second video.
#8 Add Text Within the First 2 – 3 Seconds
Adding some text over your video for the first few seconds sets the tone for what people can expect, and they’ll spend a few seconds reading what it says, naturally making people spend more time on your video.
#9 Invest in Good Equipment
This is not mandatory but everyone knows that the best videos are filmed in 4k, have good lighting, sit on a tripod, and filmed with a gimbal.
You don’t need to go and get the best camera right away, but definitely get a backlight and a tripod.
A backlight can take your TikTok videos from a 5 to a 9 instantly, and a tripod allows you to get the correct angles.
Now what if you invest in a gimbal? Well it’s already game over for your competition.
Have you ever seen a viral video that was unstable and all over the place? Of course not, because good creators understand the importance of a high quality video.
#10 Post Consistently, It’s a Life Hack to Success
Seriously, consistency is pretty much a hack to becoming successful.
Consistency is incredibly powerful. Look at everyone in history that achieved greatness.
No one became successful by accident, they became successful by putting in the work, staying consistent and never giving up.
Even the ones that found overnight success, if they didn’t use that newfound fame to grow, they would ALWAYS die down within a couple of weeks.
Take “cash me ousside” girl for example. She used her notoriety to her advantage and now she’s worth millions of dollars.
She made history as the first person to make 1 million dollars in 6 hours on OnlyFans.
If she simply done nothing at sat back, everyone would be wondering what happened to her and she’ll be on one of those “where are they now” videos.
On a Final Note
You’re not going to be an internet sensation after posing a couple of videos, you need to constantly put out good content to become successful.
Of course some people can go viral with one video, but that’s like a 0.0001% chance.
You may not go viral within the first few days, or the first few weeks, but if you use these tips and stay consistent, it’s just a matter of time before you create a viral banger.
Remember that no one started out perfect or the best at their craft.
Everyone starts with the worst content ever. It takes practice…lots and lots of practice.
So start today, get better over time, and before you know it you’ll be the new internet sensation.
Thanks for reading this article.
PS: Here’s 7 niche ideas to help you get started.